Network expansion through franchising
Franchising is generally thought of as an easy step to small
business ownership. One buys into a proven business
model, follows the instruction manual and, presumably,
experiences financial success.
In reality however, things are
never that easy. Franchisors who wish to expand their
network need not only organize the infrastructure
of their chain but must also carefully select the
appropriate partners who will successfully enhance
the network’s value.
Synapsis Ltd. engages in the process of attracting and evaluating
potential franchisees, according to the standards
and qualifications that will be set along with the
franchisor. The “sales strategy” to be used in the
process is agreed with the client.
Our goal is to save the franchisor precious time offering
him a short list of candidates who are considered
by our team as the best match to the specific franchise. In
order to achieve this goal a clear understanding of the business,
of the mission and vision of the company is required. We respect
the confidential element of the data we analyze and seek to
protect our clients’ interests.
We aim at building long-term relationships with our clients.
Below are some of the benefits franchisors receive by working
- Our team has the expertise to make the appropriate
match between franchisors and potential franchisees
- We adapt our search process to the specific needs
of each franchisor
- We undertake projects that we believe we can
- Our short list is based on objective criteria.
- We evaluate both our clients’ requests and the
potential entrepreneurs’ concerns
- Our services are governed by professionalism,
confidentiality, trust and ethical standards.
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view franchise openings.