Network expansion through franchising  

 Franchising is generally thought of as an easy step to small business ownership. One buys into a proven business model, follows the instruction manual and, presumably, experiences financial success.

In reality however, things are never that easy. Franchisors who wish to expand their network need not only organize the infrastructure of their chain but must also carefully select the appropriate partners who will successfully enhance the network’s value. 

Synapsis Ltd. engages in the process of attracting and evaluating potential franchisees, according to the standards and qualifications that will be set along with the franchisor. The “sales strategy” to be used in the process is agreed with the client. 

Our goal is to save the franchisor precious time offering him a short list of candidates who are considered by our team as the best match to the specific franchise. In order to achieve this goal a clear understanding of the business, of the mission and vision of the company is required. We respect the confidential element of the data we analyze and seek to protect our clients’ interests.

We aim at building long-term relationships with our clients. Below are some of the benefits franchisors receive by working with Synapsis: 

• Our team has the expertise to make the appropriate match between franchisors and potential franchisees
• We adapt our search process to the specific needs of each franchisor  
• We undertake projects that we believe we can successfully conclude 
• Our short list is based on objective criteria.
• We evaluate both our clients’ requests and the potential entrepreneurs’ concerns
• Our services are governed by professionalism, confidentiality, trust and ethical standards.

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